DIERBERGS
How we used local influencers to increase product sales for this grocery chain.
THE PROJECT
Increase Sales Through Influencer Campaigns
Dierbergs, a leading retail grocery chain in the midwest, aimed to boost brand awareness and engagement through influencer marketing campaigns. The goal was to leverage the power of social media influencers to reach a broader audience, drive traffic to their stores, and create a positive association with their brand.
OUR ROLE
Influencer Marketing
Our team executed on a series of influencer marketing campaigns for Dierbergs, with the primary goal of enhancing brand awareness and engagement. We tailored a comprehensive influencer marketing strategy that aligned with Dierbergs' unique brand identity and target audience. By identifying key objectives and crafting a clear messaging framework, we set the foundation for success.
Our careful selection of influencers played a vital role. With the influencers onboard, we collaborated closely to create compelling and authentic content that showcased Dierbergs' products, services, and in-store experiences, sparking interest among their followers. Throughout the 17 campaigns, we managed every aspect of the process, from scheduling to communication and performance monitoring, ensuring seamless execution.
THE RESULTS
On-going Profitable Collaborations
As a result, our efforts led to over a million impressions, increased brand awareness, higher engagement rates, and a positive brand perception. The success of these campaigns has paved the way for long-term relationships with influencers, solidifying Dierbergs' position in the competitive market.
READY TO GET STARTED?
Set up a free consultation
We’ll set up a no-pressure call to learn more about your business’ unique needs and how we can help. Are you an influencer? Sign up to join our influencer database here.